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Privacy Policy - brief
  We do not:

Sell, share or otherwise disclose your personally identifiable information to any third parties
Expose your personal information to unnecessary risks
Send junk (spam) emails
Participate in any email marketing schemes

We do:

Collect information from you that is necessary for us to process your order
Use encryption and latest security standards to protect your personal information
Care to only use services of certified web and payment service providers to host and run our store to make sure your information is safe
Occasionally email out newsletter to our existing customers
Use "cookies" to enhance your shopping experience
Privacy Policy - full

Happy Toes value your privacy as much as we value ours and always treat it with utmost respect. We will collect and use information through our Web site only in the ways disclosed in this statement.  This statement applies solely to information collected at Happy Toes Web site.

Part I.  Information Collection

Happy Toes collects information through our Web site at several points.  

We collect the following information during checkout after placing an order: name, full addres, phone number, email address and optionally payment information. Out of respect for the privacy of our users we present the option to not store your payment information in our database. Customers must enter name, full addres, phone number and email address to receive our services.

We collect the following general data that is not personally identifiable about our visitors: IP adress, pages visited, time and date.

We collect all information stated above through online forms and automatic logging files.  The personally identifiable information is collected voluntarily.  The non-personally identifieble information is collected involuntarily. To receive our products and services, personally identifiable information is mandatory.  Other information we request is optional.

We do employ cookies. A cookie is a small text file that our Web server places on a userís computer hard drive to be a unique identifier. Cookies enable us to track usage patterns and deliver customized content to users.

Part II.  Information Usage.

The information collected by Happy Toes will be used for order processing and delivery of products you buy from us.

Customers may receive additional announcements from us about products, services, special deals, and a newsletter. Out of respect for the privacy of our users we present the option to not receive these types of communications.

The information we collect will be used to create customer profiles based on purchasing history.  We will not supplement information collected at our Web site with data from other sources.

We may share data with the following third parties: Volusion and eWay.  These third parties allow us to host Happy Toes website  and database back-end as well as to process real-time credit card payments securely.  Users will not have their information shared with other parties.

We offer links to other Web sites.  Please note: When you click on links to other Web sites, we encourage you to read their privacy policies.  Their standards may differ from ours.

Our Web site offers writing of reviews.  Please be advised that information posted in these venues becomes public knowledge.

If our policy on information collection or uses changes, will advise you by updating this document.

Part III.  Access to Information

Users may access their own personal information and contact us about inaccuracies they may find.  Users may request deletion of their information from our database by contacting our customer service.

Part IV. Problem Resolution

If problems arise, users may contact Happy Toes by email or phone.  We are committed to resolving disputes.
Data Storage and Security
  We use information we collect from you in very responsible way. Our web hosting and payment gateway providers comply with strict security framework (PCI DSS) set out by major credit card issuers that requires that their systems are audited on annual basis. This is to make sure your credit card information is as safe as possible while shopping online.

Happy Toes protects user information with the following security measures:

PCI DSS certified web hosting
Web host compliant to security standard that includes requirements for security management, policies, procedures, network architecture, software design and other critical protective measures. This comprehensive standard is intended to assist organisations proactively protect their customer's information.

PCI DSS certified payment gateway
Payment gateway compliant to the same standard (same as above)

SSL Encryption
Encrypts private data between customer and service providers

Volusion SSL Security Seal
For easy identity confirmation

Integrated IP Blocking
Reduces scope for attack by blocking undesired Internet traffic

If you are interested in finding out more information about security of online payments and how it all works or want to check compliance status of our providers follow links below:

General Information on PCI DSS (Payment Card Industry Data Security Standard) on Visa site:

Importance of PCI standard and compliance status of our payement gateway provider:

PCI compliance status of our web hosting partner is here: